商务英语初级口语(DOC 22页).doc
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1、-剑桥商务英语证书初级口语口语测试内容(13)(1) 建立好保持商务联络向人表示问候和对问候的回答自我介绍询问对方或介绍自己的身份特征表达自己喜欢什么、不喜欢什么发出邀请、接受或拒绝邀请表示感谢和欣赏给别人提供方便,接受和拒绝帮助(2) 谈论工作询问和描述工作的任务询问和介绍公司情况询问和简要介绍产品比较不同产品及价格询问和提出自己的观点表示同意或反对提出、接受、拒绝建议(3) 制定计划和安排工作商务会议:安排会议日程和会议议程商务旅行:预定饭店房间、饭店住宿和结账、点菜、进行旅行咨询、预定机票、乘火车旅行、安排行程等一、 口语测试题型(一)考官口头提问(Interview)必考话题 Home
2、town Weather Traffic Travel Leisure Time and Hobbies Shopping Sports Activities Family Food Festivals and Occasions二、口语测试题型(二)小演讲(Mini-presentation)(一) 考生怎样与考官进行简单的商务交流自我介绍结束后,考官会与考生就商务交往中的某一具体的问题进行较为具体的交谈。这一阶段考生要通过描述(describe)、比较(compare)、解释(explain)等方式使谈话能够深入。考官可以以不同的方式问同样的内容,考生在考前应对这些提问方式做全方位的设想。
3、对答案可能涉及的词汇做充分了解,如果时间充裕,最好提前准备好一份答案。考官一般会问考生对商务活动的一些基本看法,或者给考生设定一个情景,然后让考生阐述自己的看法。回答这样的问题考生首先应该具备一些基本的商务知识,其次才是如何用英文表达。例如:Suppose you are a sales representative. Your company has developed a new product with high price and good quality. How will you persuade you customer to buy your product?分析:考生首先应当
4、知道本产品的优势在什么地方,不同的客户有什么不同的需求,产品的目标客户群有什么样的要求。就本例而言,考官给定的信息不是很全面,具体是哪种产品没有讲清楚。考生自己可以将它更加细化,为了便于进一步展开谈话,最好选择自己熟悉的产品。参考答案:Well, suppose I am a sales representative. Our company has developed a new office-software, It has more functions and is easier to use compared with other products.The first step of
5、selling our product is to determine our target customer. If I am supposed to sell the software to governments, corporations, or institutions, the high quality, multi-function and all-round after-sale service would be the first priority to these customers. They are less sensitive in price than the in
6、dividual buyers. Ill try my best to let them know our softwares distinct advantage over the others. If individuals are my target customers, they will pay more attention to the price. Of course, it is not easy to talk them into buying. The best policy, I think is to assure them that they get the prod
7、uct with best quality-price ratio.(二)口试第二部分的测试要求测试要求:每位考生做一个简短的演讲,大约一分钟。在演讲前每位考生都会在一张纸上看到两个题目,考生可以从中选自一个并有一分钟的时间做准备。在演讲完毕后,另一位考生可以就这个演讲提一两个问题。测试目的:看考生就一个给定的话题能否组织好一篇论点鲜明、逻辑清楚、选词得当、结构分明、长短合适的演讲。考试要求:Thank you. Thats the end of the first part of the test. In the next part you are going to talk on your
8、 own. Im going to give each of you a card with 2 topics. Id like you to choose one topic and talk about it for about a minute. You have one minute to prepare for this. You are allowed to make notes. All right? Here are you topics.Interlocutor hands each candidate a different topic card, and some pap
9、er and pencil for notes.Choose one of the topics and prepare to talk about it. Remember you can make notes if you wish. Allow 1 minutes preparation time. All candidates prepare their talks at the same time, separately.例一:What is important when looking for a new job? Location Salary Good ColleaguesI
10、think that when looking for a new job, the location of the organization is very important. The company or organization should be situated in a downtown area with very good communications facilities, for example, good bus and tube (underground or subway) networks. In this way, you can save a lot of t
11、ime commuting on the way. Also, it is important to have a good salary, because if you are paid according to the going rate, you will be motivated to work harder. The final point to consider when looking for a new job is that you should have nice colleagues. They should be friendly towards you and he
12、lp you get to know the structure of the organization and the house rules. The senior staff should also help the new staff to learn the office routines and the correct ways of working. You will feel much better working in a collaborative team.例二:What is important when choosing a business language cou
13、rse? Cost Size of Group QualificationIn choosing a business language course, there are a number of factors to consider. First, you have to think about the cost, which should be reasonable and be related to the content of the course and the quality of teaching. Secondly, the size of the group should
14、be small, with no more than 20 students to a group, so that everyone could have more opportunities for oral practice. Preferably, the students should come from different countries so that they can only talk to each other in English. Also, the trainer should have both good knowledge of English and th
15、e business world. There should be a variety of classroom activities designed to motivate the students to speak as much as possible. Finally, at the end of the course, the students should have a certificate issued to them, so that they can prove their English proficiency to their future employers and
16、 use English in a real business context.例三:A. What is important when arranging a business trip abroad? Type of Transport Accommodation Contact Person B. What is important when choosing offices to rent? Location Facilities CostA sample speech on Topic AInterlocutor: All right. Now, A, which topic hav
17、e you chosen, A or B? Would you like to talk about what you think is important when arranging a business trip abroad?Candidate A:Ok. I think when arranging a business trip abroad there are three things to consider. First, you must choose the type of transport. As overseas travels involve long distan
18、ces, the plane is the best choice for reaching your destination rapidly. Secondly, you should also consider what accommodation best suits your purposes. Choosing a hotel with all modern conveniences and communication facilities will help you accomplish your tasks much better. Lastly, you should have
19、 a contact person who has important local connections and up-to-date local business information.演讲完毕后,考官补充提问:1. How important is the cost of the trip? (why/why not?)Yes, the cost of the trip is very important because every company has guidelines on the travel budget and no department should exceed i
20、t.2. Is it important to have colleagues with you on a business trip? (why/why not?)Yes, I think having a colleague with you on a business trip is very useful. Firstly, because two people can help each other and secondly having another persons contribution to your business negotiation is important.3.
21、 Is it essential to speak the language? (why/why not?)Yes. The ability to speak the local language helps you to communicate with your business partner better. But it is unrealistic expectation because an average person knows only one foreign language.A sample speech on Topic BInterlocutor: All right
22、. Now, B, which topic have you chosen, A or B? Would you like to talk about what is important when choosing offices to rent?Candidate B:Certainly. When choosing offices to rent, it is important to think about the location, facilities and cost. Your offices should be located in a downtown business ar
23、ea with good transport, so that your customers can get to your company easily. Secondly, the offices should have all the modern facilities, such as comfortable furniture, telephones, internet connections and all the office machines. Last but not least, the rent of offices should not be too high; oth
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