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类型某品牌集团画册—英文课件.ppt

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    品牌 集团 画册 英文 课件
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    1、Architecture Our tribute to lifeArchitecture Our tribute to life is the core ideology of China Vanke.It is also the core value that the Company upholds in its products.Architecture-Our Tribute To Life10-05-2011,7:20 PM,Vanke Center(Shenzhen)About the CompanyChina Vanke Co.,Ltd.was founded in 1984 in

    2、 Shenzhen,the Peoples Republic of China.It is currently the largest specialised residential property developer in the country.China Vanke has,so far,developed residence for over 400,000 households in the PRC,and has provided property management services to about 200 residential communities.Over the

    3、past 27 years,China Vanke has developed from a diversified enterprise to become the first specialised residential property developer with annual sales of over RMB100 billion.China Vanke Co.,Ltd.is currently the largest specialized residential property developer in the country.China Vankes developm-e

    4、nt is guided by its transp-arent and well-regulated o-peration mechanism,and its persistence with its mo-ral standards.China Vanke believes residential architecture is intertwined with life in every aspect.As a home builder,China Vanke has high regard for people,providing them safe and peaceful gree

    5、n homes,and creating a harmonic and healthy living environment.China Vankes beliefsChina Vanke has chosen to position itself as the develo-per of urban residential pro-perties for the mass market in China.China Vanke has established its mission to build quality housing for ord-inary people.We hope w

    6、e can provide maximum amount of residential properties with the highest possible price-performance using minimal amount of land and other resources.Chairman of the Board:Wang Shi CEO:Yu LiangCompany Milestones Established in Shenzhen,engaged in import and export trading.Among the first batch of list

    7、ed companies in the PRC through an initial public offering of A shares,and started to engage in property business in Shenzhen through participation in public land auctions.Carried out market diversification by entering the Shanghai property market.Raised fund for property development by issuing B sh

    8、ares;since then,determined to develop mainstream housing as its core business,by divesting other non-core businesses and reallocating its resources to focus on residential property development.Disposed of retail business and transformed into a specialised residential property developer.China Vankes

    9、Dongguan Residential Prefabrication Research Center was named as the National Residential Prefabrication Center.Became the first residential property developer in the PRC with a sales amount exceeding RMB100 billion.1984198819911993200120072010Year of establishment:1984Number of employees:23866(as o

    10、f June 2011)Total asset value:RMB 260,960,278,715.02(as of August 2011)Business DevelopmentIn 2010,China Vanke achieved a record sales amount of RMB108.1 billion,ranking the top among property corporations in the PRC.Since its initial public offering,China Vankes core operations have reported compou

    11、nd annual growth rates of 30%and 34%in revenue and net profit respectively.The Companys net asset value has increased by more than 3,000 times from that at the time of listing.*The numbers in the graphs have been rounded up.Market CoverageAt present,China Vankes operations span across 50 major citie

    12、s in four regions namely the Shenzhen Region,Shanghai Region,Beijing Region,and Chengdu Region.ShenzhenShenzhen Region:Shenzhen,Guangzhou,Dongguan,Zhuhai,Zhongshan,Foshan,Changsha,Xiamen,Huizhou,Haikou,Fuzhou,Sanya and Qingyuan.ShanghaiShanghai Region:Shanghai,Suzhou,Hangzhou,Nanjing,Nanchang,Zhenji

    13、ang,Wuxi,Ningbo,Yangzhou,Kunshan,Hefei,Wuhu,Nantong,Jiaxing and Wenzhou.BeijingBeijing Region:Beijing,Tianjin,Shenyang,Dalian,Qingdao,Changchun,Anshan,Tangshan,Jilin,Langfang,Taiyuan,Yantai,Qinhuangdao,Fushun and Jinzhong.ChengduChengdu Regio:Chengdu,Wuhan,Xian,Chongqing,Guiyang,Kunming and Urumqi.R

    14、esidential PropertiesDream of Butterfly,HangzhouNo.5 Xiaguang Road,TianjinGlamour City,QingdaoChina Vankes major investment focuses on residential property across 50 medium and large cities in China.China Vanke has developed a full range of product mix,including low-rental and affordable housing,com

    15、modity housing,and state-of-the-art high-end residential housing so as to meet the demand of various types of customers in different stages of life and income groups.According to the customer loyalty survey conducted by Gallup,81%of China Vanke home owners would like to buy from China Vanke again.Ou

    16、r BusinessCommercial Properties53 Qibao Shopping Center,ShanghaiJinyu Vanke Plaza,BeijingLonggang Vanke Plaza,ShenzhenChina Vankes commercial property business consists of large-scale shopping malls,hotels,serviced apartments and office buildings.Properties under this business segment are mainly loc

    17、ated in first-tier cities in the PRC,with a total GFA of more than 6 million sq m.Quality ControlTo ensure consistency and continued enhancement in the quality of China Vankes products,the engineering division strives to establish a code of practice for engineers based on quality.Even a tiny mistake

    18、 could result in a huge loss to customers.As such,China Vanke has established some customer-oriented quality control procedures:Established systematic quality and work flow management standards,procedures for on-site testing and inspection,a quality and safety accountability system,as well as on-sit

    19、e construction safety management.China Vanke established 6+2-step process customer service system based on ideas drawn from Pulte Homes in the US.It is the general term for the services provided to the property owners at every critical stage:notification of adverse factors occurring within or adjace

    20、nt to the precincts of the residential project,a text alert after a deposit is paid,site visit,handover ceremony,follow-up visit three months after the handover,reconstruction of old projects,etc.Customer ServiceProperty Management ServicesChina Vanke Management Services Co.,Ltd.has extended its pre

    21、sence to 48 medium-to-large-sized cities across the country and has,so far,undertaken over 200 property management projects.The company serves around 400,000 households throughout the country,with an area under its management of over 50 million sq m.China Vanke Management Services has developed into

    22、 the largest and the most reputable property services company in the PRC.Green and Sustainable DevelopmentChina Vanke has been dedicating its effort to research and promotion of green and sustainable development projects in the property industry.In 1999,China Vanke established a construction researc

    23、h center.It has a planned area of 200 mu,will be built as an eco-architecture base,with zero carbon emission,zero energy consumption and zero effluent discharge.Residential Prefabrication Research and ApplicationsIn 2006,China Vanke started a transformation to residential prefabrication with an emph

    24、asis on prefabricated housing.Prefabrication saves resources:the use of water can be reduced by 60%,while construction waste can be cut by 80%.On the front of functionality,the tightened joint between a door or window and a wall of a prefabricated home serves to enhance the warming effect during win

    25、ter and the efficiency of air conditioner during summer.The life cycle of a prefabricated home is also greatly enhanced.Vanke Center“A floating horizon,a horizontal skyscraper”:In 2009,China Vanke moved its headquarters to Vanke International Conference Center at Dameisha,Yantian District,Shenzhen.D

    26、esigned by American architect Steven Holl,Vanke Center was granted the LEED Platinum Certification from the U.S.Green Building Council,thus becoming the first LEED platinum rated building in China on 9 October 2010,.LEED Platinum CertificationChildrens Care ProjectIn June 2009,Vanke Foundation and A

    27、iyou Huaxia Charity Foundation jointly launched Childrens Care Project in Sichuan to help children with congenital heart disease.Up till now,the geographical scope of the financial aid has expanded to the whole country.CorporateCitizenship Wenchuan Post-quake ReconstructionAfter the earthquake happe

    28、ned in Sichuan in 2008,the Board approved to donate RMB100 million for constructing temporary shelters,post-disaster recovery and reconstruction in the disaster-affected areas.Affordable HousingWith the precondition of not affecting shareholders interest,the Company is also actively involved in the

    29、construction of affordable housing.The Commune,Guangzhou Waste SeparationDuring the World Expo 2010,Vanke Charity Fund and Tencent Charity Foundation jointly launched the“Zero Kilometer Action”a forefront waste separation campaign to reduce waste disposal.It is now taking place in 120 residential co

    30、mmunities of China Vanke.The Commune,GuangzhouVanke Pavilion at Expo 2010 Shanghai China As the only China property developer participating in Expo 2010,China Vanke had built an independent pavilion,with“The Possibility of Respect”as its theme.On this international stage of Expo,China Vanke introduc

    31、ed the efforts made by individuals,NGOs,corporations,the government and society in China in environmental protection.During Expo 2010,Vanke Pavilion successfully operated for 184 days,receiving 1,210,292 visitors,among which 58,596 are VIPs from international institutions,heads of states,reputable d

    32、omestic and overseas corporations,celebrities,media and opinion leaders in various fields.Ant Colony Hall:inspiration for bionic architecture from a termite hive.Mobius Strip Hall:success story of waste separationand reduction in Taipei.Tree of Life Hall:forest rehabilitation,the worlds largest initiative forenvironment protection.Snow Mountain Spirit Hall:Protection of Yunnan Golden Hair Monkey.

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