物流专业英语ChapterNineCrossborderEcommerceandLogistics课件.ppt

1、LOGISTICS ENGLISH物流专业英语物流专业英语1.Understand the trends of cross-border e-commerce.2.Learn the kinds of cross-border e-commerce logistics.3.Know how to serve end consumers in cross-border e-commerce logistics.4.Master the modes of cross-border e-commerce logistics.5.Master listening,communicating,readi

2、ng,and writing skills incross-bonder Ecommerce.Chapter Nine Cross-border E-commerce and LogisticsLearning GoalsUseful words and phrasescross-border krsb:d e-commerce 跨境电商跨境电商coordination ku,:dinein n.协调，调和；对等，协调，调和；对等，同等同等postal pst()l parcel ps()l n.邮政包裹邮政包裹globalization,lublaizein n.全球化全球化platform

3、 pltfm n.平台；月台，站台；坛；讲平台；月台，站台；坛；讲台台distinctive dst(k)tv adj.有特色的，与众不同的有特色的，与众不同的boundary band()rn.边界；范围；分界线边界；范围；分界线domestic dmestk n.国货；佣人国货；佣人adj.国内的；家庭国内的；家庭的；驯养的；一心只管家务的的；驯养的；一心只管家务的involve nvlv vt.包含；牵涉；使陷于；潜心于包含；牵涉；使陷于；潜心于utilization,jutlazen n.利用，使用利用，使用expand kspnd;ek-vt.扩张；使膨胀；详述；扩张；使膨胀；详述；

4、vi.发展；张开，展开发展；张开，展开proportion prp()n n.比例，占比；部分；面比例，占比；部分；面积；均衡；积；均衡；vt.使成比例；使均衡；分摊使成比例；使均衡；分摊specialization,spelazen n.专门化；特殊化；专门化；特殊化；特化作用特化作用outsource atss vt.把把外包；外包；vi.外包外包win-win strategic partnership双赢的战略伙伴关系双赢的战略伙伴关系alliance lans n.联盟，联合；联姻联盟，联合；联姻self-operated 自行操作的；自营的自行操作的；自营的tradition tr

5、d()n n.惯例，传统；传说惯例，传统；传说traditional retails传统零售传统零售bulk blk n.体积，容量；大多数，大部分；大块；体积，容量；大多数，大部分；大块；vt.使扩大，使形成大量；使显得重要使扩大，使形成大量；使显得重要large bulk orders 大宗订单大宗订单economies of scale规模经济规模经济ecosystem iksstm n.生态系统生态系统utilize jutlaz vt.利用利用integrator ntgret n.整合之人整合之人customs clearance 贸易贸易 海关放行；结关海关放行；结关thresh

6、old reld;re,hld n.入口；门槛；开始；入口；门槛；开始；极限；临界值极限；临界值Injection ndek()n n.注射；注射剂；充血；射入轨注射；注射剂；充血；射入轨道道Background:Cross border e-commerce is a fast developing phenomenon that is allowing end users to by-pass domestic sellers and purchase directly from the supplier.Cross border e-commerce is challenging tra

7、ditional logistics models as international e-commerce sellers seek direct access to their customers.Dialogue 1 purchase foreign goods online Customer-service staff:Hello!What can I do for you?Tina:I just browsed your website.I want to buy an unmanned aerial vehicle from China.Customer-service staff:

8、Thank you very much.There are several unmanned aerial vehicles to choose in our website.Tina:How long can I receive the UAV?I am in America.Customer-service staff:5-7 days.Tina:So soon?!It is similar to the time spent for the domestic express.Customer-service staff:yes.We have boned warehouses in US

9、A.Your UAV will be sort,packed and delivered from the boned warehouse directly.It is helpful to shorten time and reduce logistics cost.Tina:exactly.How much Ill pay for the freight and tariff?Customer-service staff：When you have chosen goods you want to buy,the freight and tariff will be automatical

10、ly calculated and displayed online.Tina:Alright.Thats all,thank you.Customer-service staff:My pleasure.Key Expressions:1.browse website 浏览网站浏览网站2.unmanned aerial vehicle 无人机无人机3.domestic express 国内快递国内快递4.boned warehouses 保税仓库保税仓库5.tariff 关税关税6.My pleasure.很高兴为你服务。很高兴为你服务。Dialogue 2 track the parcel

11、 Customer-service staff:Hello!What can I do for you?Tina:Hello!I want to check the parcel information.The order number is RC856376HK.Customer-service staff:Wait for a moment please.Customer-service staff:As per current tracking result,Im sorry to inform you that your item is still lack of tracking i

12、nformation right now.If you got a tracking result as“Not found”,its telling you that your tracking information is unavailable;it doesnt mean that we havent been mailed your item.Tina:The order number is true.I bought an UAV on your website.Customer-service staff:There may be a delay between scanning

13、 events and the availability of tracking information related to those scanning events.The tracking information may not appear online immediately.Normally it takes a few days after the items have been sent for tracking details to be available from the shipping carrier.Therefore,please hold on for a f

14、ew more days and try to check your order some time later?Tina:Alright.Customer-service staff:Thank you for your buying again.Key Expressions:1.Track2.Not found 查无信息查无信息3.There may be a delay between scanning events and the availability of tracking information related to those scanning events.扫描事件和与扫

15、描事件相关的跟踪信息的可得性之间扫描事件和与扫描事件相关的跟踪信息的可得性之间可能有延迟可能有延迟.Dialogue 3 Pick-up parcel Customer-service staff:Hello?Tina:Yes.Customer-service staff:Im glad to inform you,as per current tracking result,your package is ready to pick up/has been arrived in your country.Please contact the shipping carrier as USPS

16、to get instruction of where to pick up your order.Tina:How can I contract the carrier?Customer-service staff:USPS helpline is 1-800-222-1811.And I hope you will receive your package in shortly.Tina:Thank you.Customer-service staff:Generally,the carrier has collection deadline.So,I would like to advi

17、se you contact the carrier at once so your order wont be return back to us.Tina:I got it.Customer-service staff:I truly wish you will be satisfied with your purchase and Im looking forward you will confirm your order as soon as you got the item.Of course,if you like the item,please leave us a positi

18、ve feedback.Tina:Ok,see you.Customer-service staff:Have a nice day!Key Expressions:1.pick up 到达待取到达待取2.USPS美国邮政管理局美国邮政管理局3.leave us a positive feedback 给我们好评给我们好评Dialogue 4 Alert Customer-service staff:Hello!What can I do for you?Jenny:Hello!I want to check the parcel information.The order number is

19、 RC856521CA.Customer-service staff:Okay.Wait for a moment,please.I regret to inform you,as per current tracking result,I found the tracking result indicate that your package is undergoing an unusual condition.It was returning back to us.The possible reason for returning will be written on the packag

20、e(Incorrect/illegible/incomplete address,expired retention period;the addressee failed to collect the item;the addressee does not reside at the given address;refused to accept by addressee,etc.)I can inform you further once it returned back to us.Jenny:Its so disappointed.Customer-service staff:Depe

21、nding on this unusual situation,Im sorry for the inconvenience.I am willing to resolve this problem by making full refund or replace one and send to you.Jenny:I want you to return my payment.Customer-service staff:No problem.It will return your account a week later.Key Expressions:1.Alert 异常（退件异常（退件

22、/损坏损坏/丢失等问题）丢失等问题）2.I regret to inform you,as per current tracking result,I found the tracking result indicate that your package is undergoing an unusual condition.我很遗憾地通知你，根据当前跟踪结果，我发现跟我很遗憾地通知你，根据当前跟踪结果，我发现跟踪结果表明您的包裹正处于一个不寻常的状况。踪结果表明您的包裹正处于一个不寻常的状况。3.Im sorry for the inconvenience 我为造成的不便我为造成的不便道歉道

23、歉4.full refund全额赔偿全额赔偿5.It will return your account a week later.它将会在它将会在一周内退回到您的账户一周内退回到您的账户Text A：Cross-border Ecommerce International ecommerce is also called cross-border ecommerce,when consumers buy online from merchants,located in other countries and jurisdictions.Online trade between consumer

24、s and merchants which share one common language and border or which make use of the same currency are not always perceived as Cross-border Ecommerce.EU neighbors which speak a common language,united by SEPA,are just one example.Reading The internet enables consumers to shop globally,by purchasing pr

25、oducts and services across their border,driven by a common language,a common border,special offers,or simply because the product or service isnt available in the consumers own region.The increasing popularity of tablets and smartphones,allows consumers worldwide to compare prices,connect with other

26、consumers via social media,to discuss products and services,to select a web shop independent of its location and to transfer payments via their PC,laptop,mobile phone or tablet at any place,anytime,anywhere.Not only consumers,merchants and Payment Service Providers profit the opportunities,presented

27、 by global ecommerce;banks have come to realize,that offering acquiring services to successful stakeholders engaged in online trade,can be more profitable than selling banking products.Online Retailers,Card Processors and Payment Service Providers have hardly been affected by the economic crisis;on

28、the contrary,these stakeholders have risen like a phoenix from the ashes,in an age when international expansion through global online trade has become big business.Global online trade is expected to grow to$1.4 trillion by 2015 and cross-border ecommerce has already surpassed$300 billion;testimony t

29、o the fact that the digital highway provides retailers with unprecedented business opportunities for international expansion.1.cross-border ecommerce 跨境电商跨境电商SEPA：单一欧元支付区：单一欧元支付区(SEPA，The Single Euro Payments Area)单一欧元支付区计划。单一欧元支付区计划。SEPA是指是指一个超国界的区域：在此区域内的公民、企业和其一个超国界的区域：在此区域内的公民、企业和其他经济主体能够依据同等的条件

30、、权利和义务，发他经济主体能够依据同等的条件、权利和义务，发起和接收欧元支付，而不管支付交易发起方和接收起和接收欧元支付，而不管支付交易发起方和接收方是否属于同一国家。方是否属于同一国家。NOTES2.The increasing popularity of tablets and smartphones,allows consumers worldwide to compare prices,connect with other consumers via social media,to discuss products and services,to select a web shop i

31、ndependent of its location and to transfer payments via their PC,laptop,mobile phone or tablet at any place,anytime,anywhere.平板电脑和智能手机的日益普及，让全世界的消费者比较平板电脑和智能手机的日益普及，让全世界的消费者比较价格，与其他的消费者通过社交媒体联系，讨论的产品和价格，与其他的消费者通过社交媒体联系，讨论的产品和服务，选择一个独立的网上商店的位置和通过自己的个人服务，选择一个独立的网上商店的位置和通过自己的个人电脑，笔记本电脑，手机或平板电脑在任何地方，随时，

32、电脑，笔记本电脑，手机或平板电脑在任何地方，随时，随地的进行转移支付。随地的进行转移支付。3.Payment Service Providers 支付服务商支付服务商4.Online Retailers,Card Processors and Payment Service Providers have hardly been affected by the economic crisis;on the contrary,these stakeholders have risen like a phoenix from the ashes,in an age when internationa

33、l expansion through global online trade has become big business.在线零售商、卡处理器和支付服务提供商几乎没有在线零售商、卡处理器和支付服务提供商几乎没有受到经济危机的影响，相反，这些利益相关者像灰受到经济危机的影响，相反，这些利益相关者像灰烬中的凤凰一样崛起，在这个时代，通过全球在线烬中的凤凰一样崛起，在这个时代，通过全球在线贸易的国际扩张已经变成了大生意。贸易的国际扩张已经变成了大生意。Text B:Cross-border e-commerce logistics mode Chinese cross-border e-com

34、merce has expanded rapidly in recent years.The data published by China e-commerce research center show,The trade value of Chinese cross-border e-commerce was RMB 1,100 billion in 2010,and it rose to RMB 4,200 billion in 2014.Of the total value of 2014,exports accounted for 85.4 percent,while the pro

35、portion of imports was only 14.6 percent.In new normal state,the growth of Chinese foreign trade has slowed down,but cross-border e-commerce maintains high-speed growth and becomes a new motive force to push economy.As to business models,B2B is the majority as same as domestic e-commerce.The proport

36、ion of B2B reached 93.5 percent in 2014.In China,rapidly developing cross-border e-commerce brings huge opportunities to logistics industry,at the same time cross-border logistics is also facing a lot of new challenges.Logistics associated with cross-border e-commerce is a series of service process

37、in order to meet the logistics needs of cross-border e-commerce customers.The services of warehousing,transportation and distribution are provided to carry out goods delivery at the least cost and time.Cross-border e-commerce has changed development environment and competition rules of logistics ind

38、ustry in traditional international trade.It has higher requirements to logistics than usual,but logistics has lagged behind.The research on logistics models of cross-border e-commerce has important significance to promote the development of both cross-border e-commerce and cross-border logistics.Unl

39、ike traditional international trade logistics,cross-border e-commerce logistics has showed some new features to meet new requirements,such as higher timeliness,small scale,scattered and frequency.In addition,the main method of traditional international logistics is by sea，while transportation of cro

40、ss-border e-commerce models of cross-border e-commerce is as logistics alliance.1.Third party logistics mode Third party logistics is an outsourced provider(third party)that handles supply chain management for another enterprise.Here it refers to the activity of outsourcing logistics and distributio

41、n by cross-border e-commerce enterprises to logistics service providers.Cross-border third party logistics is an inevitable result of specialization in logistics industry.Cross-border e-commerce enterprises outsource logistics to the third party,and the party typically specializes in transportation

42、and other logistics services of supply chain to meet customers demands.So it is a win-win strategic partnership relationship.2.Overseas warehousing mode Overseas warehousing is the logistics model that sellers of cross-border e-commerce directly establish warehouses for goods storage overseas.Cross-

43、border e-commerce enterprises can store goods in advance in overseas warehouses.Once an order is placed on cross-border e-commerce platform,the seller can deliver and distribute the ordered goods directly from the nearest warehouse to the buyer.Effective operation of overseas warehousing depends on

44、estimation of market size in target country.3.Logistics alliance mode Logistics alliance is the logistics model between self-operated logistics and outsourcing logistics.It combines the advantages of self-operated logistics and outsourcing logistics and reduces the risks of the two opposite models.L

45、ogistics alliance is organized by two or more economic organizations to cooperate through signing contract in the long term.The main purpose is to make use of members advantages to share resources,have complementary advantages and achieve logistics objective together.It is characterized with interde

46、pendence,mutual cooperation,risk and benefit sharing of alliance members.1.foreign trade 国际贸易国际贸易2.but cross-border e-commerce maintains high-speed growth and becomes a new motive force to push economy 但跨境电子商务保持高速增长，成为推动经济发展但跨境电子商务保持高速增长，成为推动经济发展的新动力的新动力NOTES3.Unlike traditional international trade

47、logistics,cross-border e-commerce logistics has showed some new features to meet new requirements,such as higher timeliness,small scale,scattered and frequency.不同于传统的国际贸易物流，跨境电子商务物流呈现不同于传统的国际贸易物流，跨境电子商务物流呈现出一些新的特点，以满足新的要求，如时效性高，规出一些新的特点，以满足新的要求，如时效性高，规模小，分散和频率模小，分散和频率scattered 分散的分散的;high timeliness

48、 高时效性高时效性4.logistics alliance 物流联盟物流联盟5.inevitable 不可避免的不可避免的6.overseas warehouse 海外仓海外仓7.interdependence 相互依赖相互依赖8.mutual cooperation 相互合作相互合作9.risk and benefit sharing of alliance members 联盟成员的风险和利益共担联盟成员的风险和利益共担Text C:Domestic And Cross-Border E-Commerce Logistics Lead The Way Shanghai,April 25th

49、,2014:A new report by Roland Berger Strategy Consultants identifies ten major trends in the Chinese e-commerce logistics industry.The authors believe that strong consumer demand,favorable policies,and large-scale capital inflow are pushing the domestic and cross-border e-commerce logistics sectors i

50、nto a period of rapid growth that places them at the forefront of the industry.Roland Bergers top ten trends for the Chinese e-commerce logistics industry are:1.The logistics network model created by large e-commerce players has already taken its shape.It will significantly undermine the typical int