英语:Unit 5《Enjoying novels》Reading课件(1) 新人教版选修10学习培训课件.ppt
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- Enjoying novels 英语:Unit 5Enjoying novelsReading课件1 新人教版选修10学习培训课件 英语 Unit Enjoying novels Reading
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1、Enjoy an ad.Skim the text and predict the content.Skimming Listen and pay attention to the following words.Who?Why?Where?How?Choose the correct answers.1.Who advertises?()A.business B.individuals C.organisations D.associations2.Why do they advertise?()A.to inform the public B.to sell their goods C.t
2、o educate the bad guys D.to fool peopleA.B.C.DA.B3.Where do they advertise?()A.on buses B.on the radio C.on the Internet D.on billboards E.on our textbook F.on our clothes4.How do they make effective ads?()A.identify their target B.appeal to their targetC.use a cheap medium D.use visual mediumA.B.C.
3、D.FA.BDivide the text into four parts.Part I.(para )Part II.(para )Part III.(para )Part IV.(para )What is an ad?How do advertisers make effective ads?How effective are ads?123-78-91.We are exposed to ads only in the public places.2.Understanding how advertising works can help us earn a lot of money.
4、True or false.FF3.An advertisement is a message or announcement that intends to inform or cheat people.4.Advertisers include business,individuals,organizations and associations.TF5.Advertisers make ads effective by identifying the target only.6.Using a suitable media plays an important part in ads.F
5、T7.An effective advertisement is likely to make people buy the products that they have no use for.FComprehending1.Water A.What is the most common name for H2O?Water.B.What is the purpose of this advertisement?Encourage people to use water wisely and to save it.A.What group of people is the advertise
6、ment made for?Young people who like sports and the latest fashions.2.Super ShoozeB.What message does the advertisement give?If you wear our shoes youll have an exciting life,and be popular.C.Do you think the message is true?No,because just wearing a certain brand of shoes wont make you excited,popul
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