1、新编剑桥商务英语Success with BEC BEC-The New Business English Certificates Course新编剑桥商务英语（初级）o 一、课程描述一、课程描述 Course Description：商务英语是为MBA学员开设的一门英语必修课程，旨在把国际商务活动和系统的英语语言知识以及技能培养密切结合在一起，培养适应经济全球化的高级工商管理人才。本课程的设置是为了让学员通过学习商务英语能够适应并胜任与外贸、合资及外资相关的工作,从而提高他们的英语听、说、读、写、译的实际运用能力与跨文化交际能力。新编剑桥商务英语（初级）o 二、课程教学基本目标二、课程教学
2、基本目标 Course Objective：o 1.能听懂一般商务活动中的电话、产品展示、谈判、会议发言等，能基本把握言语者的态度和意图。o 2.能用基本正确的英语进行一般商务活动，如社交活动、展示产品和业务谈判，筹备商务会议，或作会议发言。o 3.能为读懂主要英语报刊、杂志有关商务活动的一般性报道和评论文章打好基础。o 4.能草拟或翻译一般性商务材料，包括公函、公务报告、简历和填写表格等。新编剑桥商务英语（初级）o 通过学习该课程，使学员能够了解、熟悉并掌握一些与商务有关的英语词汇、专业术语、表达方式以及一些商贸相关知识，能够运用所学的英语技能在商务环境中进行有效的交际与沟通，并知道怎样用英
3、语处理商务中的一些事物和问题。新编剑桥商务英语（初级）o 三、教学内容三、教学内容 CONTENTSMBusiness topicBusiness skillsExam spotlight11.1 World of work P6Reading:training and workshopsListening:What does your job involve?Grammar:The present simpleAdverbs and expressions of fequencySpeaking:Work-life balance1.2 Personal and professional d
4、etails P10Vocabulary:Meeting peopleWriting:Personal and professional profilesVocabulary:job and workReading:Employee of the Year Award1.3 BECPreliminary ExamFormat;Reading Test Format P14新编剑桥商务英语（初级）MBusiness topicBusiness skillsExam spotlight22.1 Work in progress P16Listening:New projectsGrammar:Th
5、e present continuousReading:Temping is learningSpeaking:Temporary jobsVocabulary:Hiring and firing2.2 Making arrangements P20Listening:Arranging a meetingWriting:Confirming a meetingGrammar:Prepositions of time:at,in,onWriting:Accepting an invitation2.3 Writing Test FormatP24新编剑桥商务英语（初级）MBusiness to
6、picBusiness skillsExam spotlight33.1 Company biography P26Reading:The man behind McDonaldSGrammar:The past simpleReading:Company profilesSpeaking:Presenting your company3.2 Company performance P30Vocabulary:What companies doWriting:Press releaseListening:Company structureVocabulary:Production,sales
7、and share pricesReading:An agency built on proactive processes3.3 Listening TestFormat;Listening Test:Part One P34新编剑桥商务英语（初级）MBusiness topicBusiness skillsExam spotlight44.1 International business P36Reading:Fashion industry crisis after EU import banListening:Views on import controlsSpeaking:Impor
8、ted goodsGrammar:Modal verbs:can/could/shouldReading:business 2 business:global communication4.2 Business communications P40Speaking:On the phoneWriting:Dealing with complaintsGrammar:will for offers and promisesListening:Telephone messages4.3 Speaking TestFormat;Speaking Test:Part OneP44新编剑桥商务英语（初级
9、）MBusiness topicBusiness skillsExam spotlight55.1 Career choices P46Reading:Escaping the rat raceVocabulary:Money expressionsGrammar:The present perfectListening:Career changes5.2 Achievements and plans P50Reading:In-company communicationWriting:Progress reportsReading:Talking about resultsGrammar:g
10、oing toListening:Negotiating a bank loan5.3 Reading Test:Parts One to ThreeP54新编剑桥商务英语（初级）MBusiness topicBusiness skillsExam spotlight66.1 Business travel P56Listening:Flight problemsGrammar:Reported speechReading:No card,no ticket6.2 Travel arrangements P60Vocabulary:Hotel amenitiesWriting:Booking
11、enquiriesListening:At the hotelListening:Arranging business travelSpeaking:Making a bookingWriting:Changes to flight details6.3 Writing Test:Part OneP64新编剑桥商务英语（初级）o 四、教学安排四、教学安排 Course Arrangements:本学期计划学习本学期计划学习6个单元，每个单元包个单元，每个单元包括括3个部分，共个部分，共 48个学时。个学时。o 五、教学方法与手段五、教学方法与手段 Teaching Method:采用多媒体教学
12、，课堂讲授。采用多媒体教学，课堂讲授。新编剑桥商务英语（初级）o 七、教材与参考书七、教材与参考书 Textbook&Reference:o 教学用书教学用书 TEXTBOOK:o 新编剑桥商务英语（初级）学生用书（第三版）o 经济科学出版社 2008.10o 参考书目参考书目REFERENCE:o 新编剑桥商务英语（初级）教师用书（第三版）o 经济科学出版社 2009.1o 新编剑桥商务英语（初级）同步辅导（第三版）o 经济科学出版社 2009.6o 新编剑桥商务英语（初级）练习册（第三版）o 经济科学出版社 2009.2新编剑桥商务英语（初级）o 八、推荐浏览网站八、推荐浏览网站Websi
13、tes:o 1.商务英语学习相关网站商务英语学习相关网站o 商业周刊 http:/ 金融时报 http:/ o 财富 http:/ 哈佛商业评论 http:/o 福布斯 http:/o 企业家 http:/ 新编剑桥商务英语（初级）o 2.BEC考试相关网站考试相关网站o http:/ o http:/ http:/ http:/ http:/ 1.1 World of work 工作领域工作领域Focus 学习重点学习重点1.熟悉与工作领域相关的词汇2.学会谈论培训课程、工作职责以及如何处理好工作与生活的平衡关系3.练习在听力和阅读过程中寻找相关信息4.掌握一般现在时和频率副词的用法New
14、words and Expressionso business n.工商企业；商行；商业o technique n.技巧，技能o cross-cultural adj.跨文化的o presentation n.口头报告，陈述，叙述o public speaking 演说，演讲o consultant n.顾问o consultancy n.咨询公司o run vt.开办（课程/讲习班）New words and Expressionso one-to-one 一对一的 session 一节课o accredited adj.公认的 profile 个人简介o motivational adj.
15、激发积极性的，o client n.客户o entertaining adj.有趣的，使人愉快的，o professional adj.专业的，职业的o involve vt.包含、需要、使成为必要部分o responsibility n.责任，所负责的事情o be responsible for sb./sth.对某人/某事负责New words and Expressionso title n.头衔，职称o sample n.样品 试用产品o account n.账目，账户 o correspondence n.（来往的）信件o badge n.徽章o identify vt.发现，确定o
16、 workshop n.研讨会，讲习班New words and Expressionso catering service 餐饮服务o MD managing director 的缩写，总经理，执行董事o gadget n.小巧的器械，小玩意儿o interior adj.车内产品，内部装饰o memo n.备忘录，便条，便笺o electrical appliances 电器，（家用）电器o ship vt.运送New words and Expressionso power point 电子版幻灯片o bonus n.奖金o catalogue n.产品目录o positive adj.
17、积极乐观的o presence n.仪态，风度，风采o diary n.记事簿o Athens n.雅典（希腊首都）Expressions on Jobo Do you like your job?o Do you often travel abroad?o How are you?o Not too bad,thanks.o I work for a company thato I work aso What does your job involve?o My job involves doingo What do you do?o I deal with o Who is your MD
18、?o I am based in.Reading:Training and workshop 培训与研讨会、讲习班培训与研讨会、讲习班Background knowledge多种多样的培训多种多样的培训o 依据培训地点不同通常有：依据培训地点不同通常有：o 1.内部培训内部培训（Internal training或称in-house-training）是一种在工作场所进行的在职培训，因此也称为on-the-job training,其特点是经济实惠。o 2.外部培训外部培训(external training),是一种将员工送往专门培训机构的离岗培训，因此也称为 off-the-job tra
19、ining。o 3.网上培训网上培训(web-based training)是一种基于网络环境下的培训尤其受到那些公司员工分布地域广的公司的青睐。Reading:Training and workshopo 依据培训内容不同通常有：依据培训内容不同通常有：o 1.新员工岗前培训新员工岗前培训(New employee orientatiion training)o 2.领导才能培训领导才能培训(Leadership training)o 3.实施绩效评价培训实施绩效评价培训(Performance appraisal training)o 4.个人电脑培训个人电脑培训(Personal com
20、puter training)o 5.团队精神培训团队精神培训(Team building training)o 6.招聘培训招聘培训(Hiring process training)o 7.培训师培训培训师培训(Training the trainer)o 8.新设备操作培训新设备操作培训(Operating new equipment training)o 9.防止性骚扰培训防止性骚扰培训(Sexual harassment training)J&C培训公司简介培训公司简介o J&C是一家为个人和职业发展提供咨询服务的培训咨询公司。总部设在牛津，由Janet Coyte，珍妮特.考约特掌管
21、。珍妮特是一位经验丰富的教师和咨询师.她为公司和大学开设各种课程和讲习班.作为培训师,她的工作是帮助商业人士摆脱困境。有时她也提供一对一的电话咨询或电子邮件咨询。o 她著有两三本书，也写些关于演讲技巧和口头报告技巧的文章。同时，她还是国际著名的演说家，在世界各地发表鼓舞人心的演讲。o J&C 的客户说他们的课程生动、专业、而且非常实用。Listening:What does your job involve?你的工作包括哪些职责？你的工作包括哪些职责？o Job titles 工作头衔工作头衔o Chairman of the Board of Directors 董事长o Managing
22、Director/General Manager 总经理o CEO:Chief Executive Officer 执行总裁，首席执行官o CFO:Chief Financial Officer 首席财务官o Financial Director 财务总管o Marketing Director 营销总管o Production Director 生产主管Job titles 工作头衔工作头衔o Personnel Manager/Human Resources(HR)Manager 人事经理o Chief Accountant 总会计师o Sales Manager 销售经理o Market
23、ing Manager 营销经理o Public Relations Manager 公关经理o Advertising Manager 广告经理o Works/Factory/Production Manager 生产经理o Purchasing Manager 采购经理o After-sales Manager 售后经理Job titles 工作头衔工作头衔o Communication/Information Manager 信息经理o Quality Manager 质检经理o R.&D.Manager 研发经理o 管理咨询师o Personal assistant 个人助理，私人助理
24、o Sales representative 销售代表o Consultant 顾问Grammar：The present simple 一般现在时一般现在时o 一般现在时用于描述一般现在时用于描述:1.稳定的、经久不变的情形 (Permanent situations)2.习惯动作或经常性的动作 (Habits and frequency of activities)3.作息时刻（与时间短语连用）(Timetables with a time expression)Adverbs and expressions of frequency1.Adverbs of frequency:Words
25、 such as always,usually,often,sometime,occasionally,rarely,seldom,and never usually come before the verbs.2.Expressions of frequency:once a week,twice a month,every Monday,on Thursdays.These usually go at the end of the sentence.频率副词在句子中的位置：动词前be 动词后Adverbs and expressions of frequencyAdverb Frequen
26、cy always100%usually90%often75%sometimes30%rarely10%never0Speaking:Work-life balance 工作与生活的平衡工作与生活的平衡o Discussion1.Do you work or study too much?2.Do you know how to balance your work with you life?3.What kind of life do you prefer,love the life you live or live the life you love?Speaking:Work-life
27、balanceo Ways of work-life balance （保持工作与生活平衡的途径）（保持工作与生活平衡的途径）1.Prioritize tasks（区分任务的优先次序）2.Set aside one night each week for recreation（每周留出一个晚上放松娱乐）3.Seek professional help （寻求专业帮助）1.2 Personal and professional details 个人和职业详细情况个人和职业详细情况o Focus 学习重点学习重点o 1.熟悉与个人信息和职业描述相关的词汇o 2.学习掌握描述个人和职业详细情况的相关
28、技能o 3.学习在阅读过程中寻找具体信息o 4.学习写个人简历New Words&Expressionsdivision n.分理处，部门profile n.传略；人物简介；概况questionnaire n.问卷，调查表interview n.采访；面试musical instrument 乐器destination n.目的地follow-up questions 后续问题，补充问题swap vt.交换electronics n.电子学；电子器件varied adj.多变化的，各不相同的confectionary adj.糖果的，有关甜食制造的New Words&Expressionsal
29、locate vt.分配，分派candidate n.候选人criterion n.标准，准则 pl.（复数）criteria Inc.adj.Incorporated 的缩写，股份有限的supervise vt.主管，监管，管理coordinate vt.使协调scuba diving 水肺潜水marathon n.马拉松赛跑finance assistant 财务助理audit vt.审计New Words&Expressionsmasters degree 硕士学位judo n.柔道Chronic Fatigue Syndrome 慢性疲劳综合症 ambitious adj.雄心勃勃的j
30、ournalism n.新闻学，新闻业breed vt.饲养terrier n.小猎狗 chewing gum 口香糖gallery n.画廊，美术馆format n.形式，格式SARS-Severe Acute Respiratory Syndrome 严重急性呼吸道综合征,俗称非典型肺炎,简称非典Background knowledge o English Name 英美人的姓名英美人的姓名姓名的组成大多数英美人的姓名由三部分组成,排列顺序如下:名(first name )+中间名(middle name)+姓氏(last name)first name 和middle name一般是父母
31、取的，所以又称 given name,在基督教国家也称Christian name。姓氏是祖传的，所以last name又称family name。姓氏还可以是surname。o 大多数人有一个中间名，但也有些人没有中间名，或有两个以上中间在交际场合一般不用中间名。English Name姓名的缩写和顺序姓名的缩写和顺序我们在看外国人写的书和文章时,常看到缩写。如哈里.波特的作者J.K.RowlingJoanne Kathleen RowlingJoanne:first nameKathleen:middle nameRowling:surname/family name Speaking:M
32、eeting People 打招呼打招呼o Useful Languageso Whats your name?/o What are your hobbies?/o Where are you from/o Whats your job/o Whats your favorite place for holidays?o Why do you learn English?/o How often do you do sports/go shopping?o Why do you like listening to music?o How do you like your job?Writin
33、g:Personal and professional profiles 个人和职业简况个人和职业简况o Interview/questionnaireo Do you have a hobby?o Write a personal profile o Name _o Surname _o Town/City_o Hobbies_o Family _o Job title _Vocabulary:Job and work o Job and Work 词义辨析词义辨析o(1)work 可做动词，而job 不可以。o(2)work 为不可数名词，job 为可数名词。o(3)work 用于泛指脑力
34、或体力的所有各种活动。Job 是职业，赚钱养家的工作，职责，任务；一件工作。Reading:Employee of the Year Award 年度最佳员工年度最佳员工o Criteria of Employee of the Year Award （年度最佳员工评选标准）（年度最佳员工评选标准）o Make a significant contribution to company efficiency,profit,product development or staff development.o Deal with professional or personal problems
35、successfully.o Be a mentor or set a positive example to others.o Represent the company values of healthy living.什么是水肺潜水？o 什么是水肺潜水？水肺潜水的英文是SCUBA Diving，SCUBA是英文Self Contained Underwater Breathing Apparatus五个单词的首字母的缩写，称为SCUBA，意思就是靠自身携带的呼吸系统进行潜水活动。SCUBA这个专业名字已经渐渐为人们所熟悉 New Words&Expressionso efficiency
36、 n.效率o profit n.利润o mentor n.良师益友o make contribution to 为做贡献o personal problem 个人（私人）问题o set an example to 树立榜样o be based in 在总部o raise money 募捐New Words&Expressionso Masters degree in business administration:MBA工商硕士o Chronic Fatigue Syndrome 慢性疲劳综合症o be in charge of 负责o best-selling 畅销o think of a
37、new idea 想出新点子1.3 BEC Preliminary Exam BEC初级考试初级考试o Introduction to BEC Preliminary ExamPaperSkill(s)Marks Length minutesStructure 1Reading&writing30+3090 minutes(Reading:60 mins)(Writing:30 mins)Reading:7 partsWriting:2 parts2Listening 3040 minutes4 parts3Speaking 3012 minutes3 partsBEC Exam Format
38、 考试形式考试形式Part Questions Task typeText typeExample 15Multiple choiceNotices,messages,Timetables,adverts,leaflets,etc.Unit 5 page 5425Matching Notice,list,plan,contents page,etc.Unit 5 page 5435Matching Graphs,charts,tables,etc.Unit 5 page 5547Right/Wrong/Doesnt sayAdvert,business letter,product descr
39、iption,report,minutes,etc.(150-200 words)Unit 9 page 94BEC Exam Format56Multiple choiceNewspaper or magazine article,advert,report,leaflet,etc.(300-400 words)Unit 9 page 95612Multiple choice,clozeNewspaper or magazine article,advert,leaflet,etc.(125-150 words)Unit 12Page 12475Form-filling,note compl
40、etionShort memos,letters,notices,adverts,etc.Unit 12,page 1252.1 Work in progress 工程进展Focus 学习重点学习重点1 熟悉相关词汇2 学会谈论工程进展过程中这一话题3 联系的听力和阅读过程中寻找具体信息4 掌握现在进行时的用法New Words&ExpressionsBe in progress 在进行中，在运行中project n.项目，工程Garden vi.&vt.种植或修整花园，从事园艺工作Update vt.更新Construction n.建筑，建筑物Apart from 除了之外Minor ad
41、j.较小的，次要的Proceed vi.进行，继续下去New Words&Expressionso panorama n.全景，全景画o management team 管理团队o take shape 成形o ahead of schedule 提前于预订计划o financial report 财务报告o temp n.临时雇员o help out 帮助（某人）解决困难New Words&Expressionso give a presentation of 对做陈述o launch vt.开始，开办，推出；发射o photocopy vt.&n.影印，复印o branch n.分部，分店
42、，分公司o projector manager 项目经理o subcontractor n.转包商o period of transition 过渡期o permanent job 永久性工作New Words&Expressionso temporary employment agency 临时就业中介机构o try out 测试，试用o take maternity leave 休产假o option n.选择，可选择的办法o career field 职业领域o existing skills 现有的技能o supervisor n.主管，监督人o temorary job 临时工作Ne
43、w Words&Expressionso ask for a pay rise 要求涨工资o meet ones target 完成指标，完成定额o sack vt.解雇o administration work 行政管理工作o Brazil 巴西o Lisbon 里斯本（葡萄牙首都）o Belem 贝伦（巴西东北部港口城市）o Fortaleza 福塔雷萨（巴西东北部港口城市）o Valencia 巴伦西亚（西班牙港口城市）o Montpellier 蒙彼利埃（法国南部城市）Listening:New Projects 新工程新工程o Focus 学习重点学习重点o Get some inf
44、ormation in details from the conversationo(1)the relationship between the two speakerso(2)the place of the conversationo(3)the new projectsGrammar:The Present Continuous 现在进行时现在进行时o The present continuous is used to talk about（现在进行时用于描述）o An ongoing action which is happening around this time（说话时正在发生
45、的动作）o An action that is happening now,at the moment of speaking（表示说话时持续进行的动作）o A temporary activity（表示当前一段时间或现阶段正在进行的动作）o A fixed arrangement in the future （表示安排好即将发生的动作。一般指在最近按计划或安排要进行的动作。）The Present Continuous o The form of the present continuous tenseo Adverbs related to the present continuouso
46、Now,for the time beingam/is/are+v.ingReading:Temping is learning 做临时雇员也是学习做临时雇员也是学习o Text Structure AnalysisThe topic sentenceWorking for a temporary employment agency can be a great way to earn money,get more experience,and try out different kinds of work.The reasons why companies need temps(1)Smal
47、l companies for developing short-term projects(2)Staff taking maternity leaveAdvantages of taking temporary jobs(1)Enjoy routine changes from day to day(2)Finding answers to what career field you are interested in(3)Have opportunities to get lots of work experienceSpeaking:Temporary jobs 临时性工作临时性工作o
48、Vocubulary on jobso hunt for/look for a job 求职o apply for a job 申请工作o take up a job 接受工作o be hired 被雇佣o be employed 被雇佣o be fired/dismissed/sacked 被解雇o quit a job 辞职Vocabulary on jobso resign from a job 辞职o be laid off 下岗o be unemployed 失业o be out of work 失业o job hopping 跳槽2.2 Making arrangements 日程
49、安排日程安排o Focus 学习重点学习重点o 熟悉与日程安排相关的词汇o 学习并掌握如何进行日程安排的相关技能o 练习在听力过程中寻找具体信息o 学习掌握各类时间介词的用法o 掌握回执的写法New Words&Expressionso make arrangements 做安排，做准备o plant n.工厂，车间 vt.种植o take time off 抽出时间，休假，休息o finance director 财务经理o confirm vt.确认，确定o reception n.接待，接待处o trade fair 交易会，展销会New Words&Expressionso prese
50、nt vt.介绍，引见；出席o potential client 潜在客户o quality inspector 质检人员o job applicant 求职者o festival n.节日o self-employed adj.个体的，自己经营的o accept an invitation 接受邀请o special reception 特别招待会New Words&Expressionso anniversary n.周年纪念日o venue n.会场，会议地点o attendance n.出席，出席人数o Prague 布拉格（捷克斯洛伐克首都）o Morpeth 莫派斯（位于英国诺森伯
